Ah Instagram, and their wonderful filters that smooth, perfect and illuminate our skin, and transform even the most unflattering of pictures into model shots... wouldn't it be great if you could apply Lark, Juno or Mayfair to your face in real life every morning? The Body Shop's new trio of Instaglow CC creams* aim to do just that.
Available in three shades, Bright Glow for fair skin, Peachy Glow for fair/medium skin and Warm Glow for dark skin, the CC creams minimise the appearance of pores, illuminate the complexion, and provide hydration and sun protection (SPF20). They do give a hint of coverage, but I mean a hint. I like a very light coverage with my foundation anyway, but used alone the Instaglow creams aren't enough, even for me. The Body Shop suggest that these work well as a primer, underneath your foundation, but I've preferred mixing them with mine. Mixed with my Bare Minerals Complexion Rescue Gel, the creams just add a light-reflecting (not shimmery!) 'filter-like' glow, tinted with either bright, peachy or warm light.
These aren't like foundations, where you have to find an exact shade match; the shades are a little more universal, and you can pick and choose which one to use for the type of effect you're going for that day - just as you would pick different Instagram filters.
For my light skin, I've been able to get away with using the Bright Glow and the Peachy Glow all over my face; bright for a fresh and illuminated finish, and Peachy for a warmer, 'candlelit' glow. I tried using Warm Glow as a bronzer, but it was just too dark for me.
However the shades will work differently with different complexions. I think medium/olive skin tones would be able to get away with using all three shades for highlight, foundation and contour.
I'd describe these kind of like a liquid version of the Hourglass Ambient Lighting Powders - different shaded 'filters' to provide a subtle, lit-from-within glow in a tint that suits the particular vibe you're going for.